The new year is the perfect time to take a fresh look at your website. While you probably work with small parts of your website every day, resolving to dig in a little deeper and update your website more broadly will pay dividends for the year ahead!

There are many ways to do this. You may simply need to ensure that everything is up-to-date and functioning correctly, or you might want to make major alterations – like changing the primary keywords that your site targets

Ensure that everything is still working and up to date

The first thing you’ll want to do is make sure everything on your site, both big and small, is still working properly. This means conducting a thorough audit of your site – going through each page if possible – and checking for issues such as:

  • Plugins or themes that need to be updated.
  • Missing and/or poor-quality images.
  • Incorrect and/or outdated user information.
  • Broken links (you can address this using a plugin).
  • Broken features and/or plugins.
  • Formatting and/or style issues.
  • Missing and/or out-of-date content.

This may seem like a lot, but it’s important that every page makes a strong impression. While you’re going through your site, this is also a smart time to ensure that your content is properly organized. Finally, remember to create a backup before making changes!